Lorraine Lisa Yakubu
Brand & Digital Strategist and cultural storyteller working at the intersection of strategy, culture, and emotional intelligence.
I build brand communication that feels clear, intentional, and human, the kind that people actually trust. My work combines narrative strategy, community insight, and operational structure so brands don’t just “post,” they connect.
I’ve contributed to strategy and campaign work across Nike, eBay, and MSL Group, supporting teams with storytelling, content direction and audience-led thinking.
I’m the founder of LAWE Studio, a wellness + storytelling space for people who want more clarity, rhythm, and self-trust in a high-performance, overstimulated world.
I created The Art of Feeling Good Again, an 8-week digital wellness journal designed to support emotional recalibration through structured prompts, body awareness, and intentional routine building.
It’s not a productivity planner. It’s a return to yourself.